Viable Synergy

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Privacy Policy

Last Updated: June 9, 2025

  • Table of contents

1. Introduction

Welcome to Viable Synergy’s website. Viable Synergy (“we,” “our,” or “us”) is fully committed to meeting the standards of the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) in protecting your privacy and data security rights.


This Privacy Policy explains how we collect, use, and disclose personal information of individuals who visit and interact with the Viable Synergy website (the “Site”). It applies to all visits to www.viablesynergy.com and any associated subdomains.


By accessing or using the Site, you agree to the terms of this Privacy Policy as outlined below. If you do not agree with this Privacy Policy, we respectfully ask that you refrain from using the Site.

2. Information We Collect

We collect several types of data to operate effectively and deliver meaningful experiences. This includes information you provide directly, data collected automatically through your use of the Site, and information from third-party services.

Personal Information You Provide Voluntarily:

This includes data you affirmatively choose to share with us by submitting a form, sending an email, or communicating via other means. This may include, but is not limited to:

  • Name
  • Email address
  • Phone number
  • Company name
  • Job title or role
  • Any other content submitted through forms or correspondence

We do not collect personal information simply by your visit to our Site. Personal data is only collected when you intentionally share it with us, such as by completing a form or contacting us directly—and only with your explicit consent.

In these cases, we use the information you provide to respond to your inquiry, deliver relevant content or services, and, if you consent, to send promotional or informational messages. You can unsubscribe from these communications at any time using the link provided in our emails.

Automatically Collected Information (Usage Data):

When you access the Site, we may collect:

  • IP address
  • Browser type and version
  • Internet Service Provider (ISP)
  • Referring and exit pages
  • Pages visited and time spent
  • Device type and operating system
  • Geographic location (country, state, city)
  • Interaction patterns such as clicks, scrolls, or form inputs (non-identifying)

This information helps us understand how visitors use our Site, identify trends, and improve performance and user experience.

Miscellaneous Data:

We may also collect other information you intentionally and voluntarily share with us—such as through surveys, interviews, or support interactions (e.g., customer support, interviews, feedback sessions). This may include feedback, preferences, or other details relevant to services or partnerships.

Tracking Technologies & Cookies:
We use cookies and similar tracking technologies to enhance your browsing experience, analyze user behavior, and improve the Site. These tools help us understand how users interact with our content and support more effective communication and design decisions. Cookies may include:
  • Session cookies (to manage session state)
  • Security cookies (to help protect user data)
  • Analytics cookies (e.g., Google Analytics, Meta Pixel) to understand how visitors use our Site
To achieve this, we allow third-party analytics providers such as Google Analytics and Meta (Facebook) to place and use their own cookies when you visit our Site. These services help us collect details like traffic volume, navigation paths, time spent on pages, and user interaction patterns. This information is used to improve the usability and performance of our Site. You may configure your browser to accept or reject cookies. Rejecting cookies may limit some functionality, but you will still be able to use the Site. To remove cookies previously accepted, clear them in your browser settings. When required by law, we obtain your consent before placing cookies on your device. We do not collect personal information via cookies unless you have consented to such collection.

3. How We Use Your Information

Viable Synergy processes data we collect on servers both within and outside the United States, in compliance with this Privacy Policy and applicable laws. We use the information we collect to:
  • Make better business decisions and enhance strategic planning
  • Support Site features and services that users choose to engage with
  • Improve visitors’ experience and website navigation
  • Provide higher-quality solutions and services to customers and partners
  • Send newsletters, promotional materials, or informational messages (if consent is given)
  • Conduct customer satisfaction surveys or usability feedback activities
  • Support recruitment, hiring, and other business transactions
  • Monitor performance, run diagnostics, and administer the Site
You may opt out of receiving marketing or promotional communications at any time by using the unsubscribe link provided in our emails or by contacting us directly. We may also use aggregated or non-personal data to analyze trends, improve our communications, and tailor interactions to user preferences.

4. Sharing and Disclosure

Viable Synergy does not and will not sell, share, or rent your personal data—whether for commercial or non-commercial purposes—to any third party. We may disclose your personal data only when necessary to:
  • Comply with applicable legal obligations or law enforcement requests
  • Comply with legal processes, such as subpoenas, court orders, or government requests
  • Protect the rights, safety, and property of Viable Synergy or our users
  • Prevent or investigate potential wrongdoing related to the Site or our services
  • Facilitate a merger, acquisition, or asset sale (with prior notice provided)
Your personal data is only accessible to authorized Viable Synergy team members who require it for business purposes and are obligated to maintain its confidentiality. We may also share non-personal, anonymized data to support service improvements, diagnostics, or analytics.

5. Data Retention and Storage

Viable Synergy retains your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy, including to:
  • Deliver and maintain our services
  • Comply with applicable legal obligations
  • Resolve disputes
  • Enforce our legal agreements and policies
Usage data may be retained for internal analysis and to improve the performance and functionality of the Site. For example, marketing or analytics data may be retained for up to 24 months, unless a longer period is required by law. When personal data is no longer required, we delete or anonymize it using secure industry-standard practices.

6. Your Privacy Rights

Rights Under the General Data Protection Regulation (GDPR):
If your personal information is protected under EU laws, the General Data Protection Regulation (GDPR) grants you various rights in connection with our processing of your personal data. You can correct, update, or delete inaccuracies in your personal information by contacting us at any time. We will handle your request promptly.
You also have the right to:
  • Request access to the information we hold about you.
  • Request correction or deletion of your personal data.
  • Request that we restrict or limit processing of your data in certain circumstances.
  • Object to our processing of your personal information.
  • Request that your data be completely erased from all of our systems.
  • Withdraw your consent to data processing at any time, where consent was previously given. Withdrawal of consent will not affect the lawfulness of processing carried out before the withdrawal.

You also have the right to opt out of marketing communications at any time by using the “unsubscribe” link in our emails.


We respond to all requests from individuals wishing to exercise their data protection rights in accordance with applicable laws.

Rights Under the California Consumer Privacy Act (CCPA):
California law grants its residents specific rights regarding personal information. These rights may be exercised without discrimination. For security purposes, we will verify your identity before processing your request, which may include requesting information about you or your prior interactions with us. Right to Know: You may request:
  • The specific pieces of personal information we have about you.
  • The categories of personal information collected or disclosed in the past 12 months.
  • The categories of sources from which personal data was collected.
  • The business or commercial purposes for collecting the information.
  • The categories of third parties with whom we shared the information.
Right to Delete: You may request that we delete your personal information, subject to legal exceptions. We will explain any denial, in whole or in part. Right to Data Portability: Upon request, we will provide an electronic file containing your basic personal data. Right to Opt-Out: Although we do not sell your personal data, we support your right to opt out of any future sale. You may record this preference by contacting us. Authorized Agents: You may designate an authorized agent to make requests on your behalf. The agent must:
  • Provide proof of written authorization from you.
  • Verify their own identity. If these requirements are not met, we may deny the request to protect your privacy.
To exercise any of these rights, contact us at hello@viablesynergy.com.

7. How We Protect Your Information

Viable Synergy treats your personal data as confidential and stores it on secure servers. We use industry-standard security measures, including:
  • Encryption of sensitive data
  • Secure servers and infrastructure
  • Role-based access control (only authorized team members can access personal data)
  • Continuous monitoring and diagnostics to detect and respond to potential threats
All employees and contractors with access to personal data are bound by confidentiality obligations and trained in data protection practices. We treat all personal information as confidential and restrict access to only those with a legitimate business need. While we do our best to safeguard your information, no method of transmission over the internet or electronic storage is 100% secure. By using the Site, you acknowledge and accept this risk.

8. Children's Privacy

Our Site is not intended for use by anyone under the age of sixteen and does not address users under the age of sixteen. We do not knowingly collect any personal data from users under the age of sixteen, and we delete any personal data of such users if we discover that such data has been shared with us. If you are a parent or guardian and become aware that a child under the age of thirteen has disclosed personal data to us, please contact us. We will delete any such data promptly upon discovery or notification. Please contact us at hello@viablesynergy.com if you become aware of such a case.

9. Links to Other Websites

Our Site may contain links to third-party websites that are not operated by us. By clicking on such a third-party link, you will be directed to that third party’s website. Viable Synergy has no control over, and assumes no responsibility for, the content, privacy policies, practices, or reliability of any third-party sites or services. We strongly advise you to review the Privacy Policy of every website you visit. Your interactions with any third-party websites are governed by their own privacy policies and terms.

10. International Data Transfers

Viable Synergy processes data we collect on servers both within and outside the United States. If your personal data is transferred across borders, we take appropriate steps to ensure that your data is protected in accordance with applicable laws. This includes implementing legally valid safeguards such as:
  • Standard Contractual Clauses (SCCs)
  • Data protection agreements
  • Secure data storage and access protocols
We limit cross-border data transfers and work with trusted processors that meet appropriate data protection standards.

11. Changes to the Privacy Policy

Viable Synergy reserves the right to modify or amend this Privacy Policy at its sole discretion and at any time without prior notice. Your continued use of the Site after changes have been posted constitutes your acceptance of those changes. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. You acknowledge and agree that it is your responsibility to review this Privacy Policy regularly and become aware of any modifications. Any changes will be effective immediately upon posting on this page. Where material changes are made, we may notify users via email or a prominent notice on the Site. This Privacy Policy was last updated on June 9, 2025.

11. Contact Information

For any questions, concerns, or requests related to this Privacy Policy, please contact us

By mail:

Viable Synergy
21375 Sydenham
Shaker Heights, OH 44122, USA

Online:

Visit the Contact Us section of our website at www.viablesynergy.com

By email:

hello@viablesynergy.com